Double Cleansing - The secret to happy and healthy skin

What is Double Cleansing?

Double cleansing is a two-stage method that deeply cleanses your face, leaving your skin healthy and glowing.
The first stage of double cleansing is cleaning the face with micellar water. This step lifts the dirt that forms on our faces during the day and consists of our skin's natural oils, sweat, makeup, bacteria and environmental dirt, which tends to clog our pores, encouraging acne outbreaks, blackheads and overall unhealthy skin.

The second stage of double cleansing is exfoliating your face gently with a Konjac Sponge and water to remove the now-loose dirt and dead skin cells, leaving the skin balanced, clean and prepared to soak in serums, face oils and moisturisers.

What is Micellar Water?
Micellar Water is a skincare product that can help cleanse, tone, hydrate and balance the skin. 
Besides promoting hydration, removing dirt and oil, and helping keep the skin clear, it's suitable for all skin types, including sensitive skin. It is made up of micelles (tiny balls of cleansing oil molecules) suspended in soft water. The micelles are attracted to dirt and oil, so they can draw out impurities without drying out the skin, making it easier to cleanse your face using a Konjac Sponge and water to wash it away.
Micellar Water is a soapless and alcohol-free product. As a result, it won't strip the skin of its natural oils or cause any irritation or stinging sensation. Instead, it helps restore skin hydration and enhance the skin's natural barrier function.
'It's All Good' Micellar Water contains a unique, essential oil - Geranium Bourbon. Besides having a beautiful smell, it can balance our skin's natural oil production, balance the female hormones and is also great for balancing and alleviating all skin types. 
The Konjac Sponges used in the second stage for exfoliating and cleansing are soft sponges made from the Konjac root (a starchy root vegetable). 
They allow you to gently cleanse and exfoliate your face in one simple step, with just added water, and give your skin a smooth and glowing look. Konjac Sponges are perfect for all skin types, including sensitive skin.

Which skin type benefits the most from the double cleansing method?

You'll be surprised to know that, unlike other skincare products that target just one skin type, the double cleansing method, using Micellar Water followed by a Konjac Sponge and water, will benefit every skin type whether you have dry, sensitive, oily or combination skin. 
Before detailing the benefits of double cleansing for each skin type, a short explanation about our skin's natural barrier function and our skin's needs.
Our outer skin layer, the epidermis, is the skin's main protective barrier. Our epidermal skin cells are like an arrangement of roof shingles held together by our natural oils that keep our skin cells flat, smooth, and in place. Our skin is constantly trying to keep our natural oils balanced because they keep our skin healthy, hydrated and able to shield us from the elements.
Our food, hormones, and environmental and lifestyle factors affect the delicate balance. Some we can control, and some we can try to minimise.

What are our skin's needs? 
For our skin to defend our bodies against the constant attacks of environmental threats while simultaneously protecting the body's critical water balance, it needs your daily assistance.
We can assist our skin by hydrating it from the inside and consuming a diet filled with natural fats. We also need to apply external hydration and protection from the elements in the form of serums/oils and moisturisers.
Your skin also needs daily gentle exfoliation, even if it's super dry and sensitive. It will hugely benefit from shedding dead skin cells and allowing the new skin to absorb moisturisers, avoiding dryness, cracks and sensitiveness. This kind of daily care will keep your skin balanced, healthier and happier.
But, if we break the balance, over-cleanse our skin with products that cause dryness, and use a harsh cleanser that strips the skin's natural oils, our skin will age quicker and produce EVEN MORE oil counterbalance the over-drying effect. So people with oily skin will end up with oilier skin, clogged pores, dull complexion, breakouts and blackheads.
When using this double-stage gentle approach on oily and acne-prone skin, it will benefit from the deep pore cleansing and toning of the Micellar Water, accompanied by the oil-balancing qualities of the Geranium Bourbon essential oil. In addition, the gentle exfoliating of the dead skin and clearing of the pores with the Konjac Sponge will help avoid blackheads and breakouts.

Dry, sensitive skin is also better off with the double cleansing routine because the two gentle steps work better than one strong formula to combat sensitivity or over-drying. Cleansing, toning and hydrating with Micellar Water is ideal for dry skin. It ensures skin is clean, balanced, and moisturised. Followed by a gentle exfoliation that minimises irritation, exposes new healthy skin that will happily absorb moisturisers, and acts as a healthy skin barrier.

When is the best time to double-cleanse your face?
We recommend following the double cleansing routine in the evenings after you're back home, so you can go to bed with clean, hydrated and healthy skin. 

It doesn't matter when you spend your day in an office, wearing heavy makeup, working outdoors or having an active hobby; your skin is constantly exposed to the elements. Therefore, it is vital to keep it healthy by incorporating the double cleansing method into your skincare routine.