Once a klutz, always a klutz!

Hi, my name is Anat, and I'm a klutz!

"Klutz" is a word derived from Yiddish; it literally means an awkward or clumsy person. And that's me!
I've struggled with my eyesight since I was a young girl. Because of that, I often banged my elbows, scraped my knees, got scratched by thorns, and was frequently eaten alive by flying critters. My skin was permanently marked by iodine or covered with bandages and Band-Aids.

My parents always reacted the same way, with a severe look, a hint of panic, and the exact phrase: "Oy vey! (Oh my), Anat, how did you manage to do that again?"

After one particularly bad incident where I cut my knee on an innocent-looking boulder at the seaside, and my parents had to bandage it with an army field dressing from my father's army kit, they decided enough was enough! Since then, they have always carried a first aid kit just for me.

It was a fantastic khaki-coloured bag filled with bandages and povidone-iodine antiseptic solution. My parents called it "The Anat Kit" or "The Klutz" :)

Well, I must admit, I'm still a klutz, but I'm also someone who can't be bothered carrying around a bag loaded with multiple products. I'm lazy like that. So, my husband always carried a well-stocked first aid kit, mainly for me. Eventually, he complained it was so heavy and annoying that it gave him a sore back...

That's why I had to create a product that could help me and everyone else who isn't interested in lugging around multiple products when they're out and about. And, of course, to save my poor husband's back!

I knew I needed to craft the "Swiss army knife" of balms — a balm that can care for many different skin issues while you're away from home.

I envisioned one product that protects against the sun and pesky critters, is suitable for every cut, itch, and scrape, and can even be used as a deodorant. You know, one balm to rule them all!

I dreamt that every nature lover would be keen to carry this balm in their pocket while on outdoor adventures.

I spent several years formulating and perfecting the balm. Once we were happy with the recipe, we began testing and sent the prototype to around 100 people — friends and family across New Zealand and around the world — to gather feedback.

The balm was trialled in Nepal, India, Germany, Australia, Italy, Niue, and Israel, and we got fantastic feedback from everyone involved.

After considering the feedback, we were happy with how it performed and named it "Survival Balm".

Since then, we've carried the Survival Balm everywhere and used it for nearly every skin issue.

The only "problem" we found was that the balm is so concentrated, it lasts forever. We've just replaced the original tin we've been using for about six years, mainly because the lid got all wonky after an accidental heavy step during one of my usual klutz moments.

So, if you're looking for a special gift for yourself or the adventure seekers and outdoorsy folks in your life, get Survival Balm - the ultimate companion for outdoor adventures.

To sum up, Survival Balm is a multi-purpose balm that helps with minor burns, grazes, cuts, chafing, itching, swelling, psoriasis, eczema, and dry skin. It soothes insect bites, acts as an insect repellent, offers mild sun protection, and even serves as a deodorant.

By the way, if you were wondering, I'm the little girl on the left in the photo, holding hands with my sister. The year is probably 1967, and surprisingly, my knees are not bandaged :)