Hyaluronic Acid Serum For Normal Skin | Pure | Salicylate-Free

Hyaluronic acid is the most hydrating substance in the world. It's a molecule naturally occurring in human tissues such as skin, ligaments, tendons, and nerves. It attracts water and keeps skin hydrated, plump, and youthful.

As we age, the natural levels of hyaluronic acid in the skin decrease, contributing to a loss of freshness, hydration, moisture, and elasticity, which leads to the development of wrinkles. So lock in hydration with a hyaluronic acid serum as the first layer of your skincare routine, and enjoy a plump, youthful appearance for hours.

This specific hyaluronic acid is excellent for hydrating, moisturising, and nourishing regular skin, giving it elasticity and softness. It helps plump the skin and reduce signs of aging.

Why you'll love it

• Deeply hydrating - locks in moisture as the first layer of your routine
• Helps plump skin and reduce signs of ageing
• Formulated specifically for normal (regular) skin
• Salicylate-free, suitable for salicylate allergy or sensitivity
• Lightweight, fast-absorbing formula
• Eco-certified preservative system

Who is it for?

• Normal or regular skin types
• Anyone with a salicylate allergy or sensitivity
• Those wanting a foundational hydrating step before serum, oil, or cream
• Anyone noticing early signs of ageing or a loss of skin elasticity

Key ingredients

Hyaluronic Acid (non-nano)

A molecule naturally occurring in the skin that attracts and holds water, keeping skin hydrated, plump, and youthful.

Vegetable Glycerine

A humectant that draws moisture into the skin, supporting the hydrating effect of hyaluronic acid.

Full ingredient list

Aqua (Water), Glycerine*, Hyaluronic Acid (non-nano), Gluconolactone, Sodium Benzoate, Calcium Gluconate (Eco-Certified Preservative).

*Organic.

Why we chose these ingredients

We formulated this serum to be a genuinely gentle, foundational hydration step for people managing salicylate sensitivity, without compromising on effectiveness. Every ingredient supports the skin's natural ability to retain moisture.

Texture & feel

A light, fast-absorbing serum that layers easily under other products without feeling sticky or heavy.

How to use

Spread a few drops between your palms and gently massage them onto damp skin. Follow with your choice of serum, face oil or cream. Use morning and night.

Caution: Keep out of the eyes. Keep out of reach of children.

Frequently Asked Questions

Is this serum suitable for salicylate-sensitive skin?

Yes. This serum is specifically formulated to be suitable for people with a salicylate allergy or sensitivity.

Which hyaluronic acid serum should I choose - Pure, Chamomile, or Rose?

The Pure version is designed for normal (regular) skin and is the only one of the three that's salicylate-free. The Chamomile version is formulated for sensitive and dehydrated skin, while the Rose version is designed for problem skin, including rosacea, acne, and eczema - note that chamomile and rose both naturally contain salicylates, so if you have a salicylate allergy or sensitivity, Pure is the one to choose.

When should I apply this serum in my routine?

Apply as the first layer of your skincare routine onto damp skin, then follow with your choice of serum, face oil, or cream, morning and night.
 

Packed in a recyclable and reusable amber glass bottle

Available sizes - 30ml, 100ml

Shelf life - 1.5 years

Store in a cool, dark place away from direct sunlight to maximise shelf life

For external use only

Disclaimer

Our products are generally suitable for most individuals. If you experience any allergies, irritation, or sensitivity, discontinue use immediately.

This product has no added synthetic ingredients, artificial fragrances or preservatives.

This product is not intended to diagnose, cure, treat, or prevent any disease.

Ready to lock in lasting hydration? Add the Pure Hyaluronic Acid Serum to your cart today.